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The online store image factory

THE ONLINE STORE IMAGE FACTORY

Have you ever wondered what goes on behind the scenes at an online store? When you enter a high street store you can look around, touch, smell and feel the garments…but what about when you visit an online store? The buying sensations in these two types of store are radically different, and very often the motivation varies as well. But despite these differences, the essential idea is to make sure that when you visit the online store, you can get a good idea of the product and imagine the textures and sensations…Our aim is for the experience to be similar to shopping at a high street store…and of course, for you to click on the buy now button.

The place where we create all these images is a photographic studio that has become like a second home for us. We spend hours and hours there, working on photo shoots that leave us feeling exhausted, under the watchful eye of Marisa, our stylist. But they’re also lots of fun: there’s music, delicious things to eat, prepared specially for us by Sergio, the photographer, and lots of fun and games!

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Monday, May 25th, 2009 - category: w's news

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The city of impossible skylines

THE CITY OF IMPOSSIBLE SKYLINES

And how about taking a trip to a city of impossible skylines and colours?

Great, here we go. It’s a small city that’s rapidly expanding upwards, with slopes and twists and turns that reveal the most unexpected everyday surprises. In order to spot its inhabitants, you have to be a bit of a voyeur, peeping through windows, surprising the teenagers as they combine sunbathing and revising for their exams, or the old man taking his daily walk…A fantasy world dreamed up by a Mexican artist who experiments with designing objects made from cardboard and paper. If you’d like to find out more about her work, then check out her website at www.anaserrano.com

We love things that let our imagination run riot.

Monday, May 18th, 2009 - category: art

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Summer Fashion Show

SUMMER FASHION SHOW

Would you like to sit in on a women’secret press presentation? A few weeks ago women’secret and its Serbian franchisees organised a fashion show to raise brand awareness and present its summer styles to the country’s press as well as lots of girls anxious to discover all the latest trends. The Serbians just love our styles and are some of our biggest fans.

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Monday, May 11th, 2009 - category: news w's

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Summer’s on its way

MMMMMMMMMM! SUMMER’S ON ITS WAY…

Although there are weeks to go before the season officially gets underway, the truth is that we’re already celebrating the fact that we can put the rain behind us and look forward to the sunny days ahead. From now on the sun is king: temperatures are rising, the days are getting longer, and it’s time to savour a refreshing shandy….and lots more wonderful treats besides.

Here at women’secret we love summer. It’s great for losing track of time and the perfect excuse for a little madness. The heart rules the head, which means that love may be just around the corner.

We work all year long to create swimwear collections designed from the heart that will allow you to be swept away by that crazy summer feeling. Styles for holidays in the countryside or by the sea. Or styles that combine both options: fashions that look great on the beach and the street.

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Monday, May 4th, 2009 - category: news w's

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