SSSSSCHHHHH THIS IS MEANT TO BE KEPT A SECRET: MEN’SECRET!

Our new men collection
The first garments for men – packs of underpants + boxers – made their appearance in the women’secret stores in December. Their arrival was unannounced, almost as if it was meant to be kept secret. And that same mysterious air surrounded their sudden disappearance.

Could it be that women’secret, to date focused exclusively on trendy underwear for women, also has something for men? The women’secret style, which has captured that attention of women of all ages and from all cultures, is ready to venture into a new territory. And we’re delighted!

Because when it comes down to it, we know them on the inside as well as the outside. It’s the result of a lifetime of careful observation. We know that men will appreciate the key ideas in the women’secret philosophy: creativity, sensitivity, versatility, innovative designs and fabrics, attractive prices and above all, the capacity to surprise with truly great ideas.

So where do we start with this new conquest? This season we’re launching a selection of basic packs: 2 wide shorts style cotton boxers; long and short pyjama bottoms with a grey check pattern, coloured stripes or grey linen-cotton blends; packs of 2 T-shirts in black and white or white and grey.

And for the summer, we’ll be launching a range of trendy swimwear for men, with matching T-shirts.

And that’s just the start. So guys, now you know: there’s a place for you at women’secret as well. See all garments.